We’re delighted to announce that Copylab has appointed Simon Lints as a Strategic Adviser based in Singapore. Reporting to Copylab founder Ross Hunter, Simon is joining us to help develop our business across the Asia Pacific region. He will play a critical role...
In the third of a series of guest blogs, David Hetling, industry marketing director at SDL, explores how asset management firms can overcome the impact of regulation to create persuasive fund content that not only engages consumers but enhances their corporate brand....
In the first of a series of guest blogs, David Hetling, industry marketing director at SDL, considers the huge challenges of creating fund content for a multicultural, multilingual world. For asset management firms, successful engagement with customers and regulators...
This piece was written by Lucien Schaffhauser, a recent history and economics graduate, and prized Copylab intern, whose competency in commas is finally complete. Picture the scene: it’s the first term of my third year at university and I have two successful years of...
Way back in the blissfully optimistic mid-1990s, Bill Gates published an influential article on Microsoft’s website called “Content is King.” The piece argued that content—even more than products or services—would become the most important aspect of the web. In...
