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The Power of Storytelling in Investment Communications

The Power of Storytelling in Investment Communications

by Ian Lee | Apr 15, 2021 | Articles and Blogs, Languagelab, Writing Tips

“You’re never going to kill storytelling because it’s built into the human plan. We come with it.” Margaret Atwood We humans appear to have evolved to be ‘wired for story’. Neuroimaging has shown that a good story can prompt the release of chemicals, including...
4 Barriers to Effective Crypto Communication (And How to Solve Them)

4 Barriers to Effective Crypto Communication (And How to Solve Them)

by Ian Lee | Dec 7, 2020 | Articles and Blogs, Current Affairs and Opinions

The new crypto wave is here. Even as global stock markets waver amid the second wave of coronavirus infections, the crypto market has soared. On 25 November 2020, Bitcoin breached the US$19,000 mark, bringing it to levels unseen since the 2017 crypto bubble. This...
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