Writing Tips

Some friendly advice on how to create better written content.

A plain-English experiment

A plain-English experiment

 According to Bill Gates, “if you can't explain something simply, you don't really understand it”. If we apply that maxim to investment concepts, how well do we really understand them? To find out for myself, I’m trying an exercise devised by Randall Munroe,...

Mieux communiquer : un impératif!

Mieux communiquer : un impératif!

À l’heure de l’accélération de la distribution transfrontalière des fonds, mieux communiquer en anglais reste un défi important pour les sociétés de gestion françaises afin d’imposer leur marque dans un environnement international hautement concurrentiel. Nathalie Collot partage son expérience avec un brin d’ironie. Do you speak Franglish?

The Language of Coronavirus

The Language of Coronavirus

They say that the first casualty of war, or indeed any major crisis, is the truth. That may be so, but one of the first hostages is language.
Of particular interest to us as writers is the gradual takeover of the language used in relation to coronavirus – ‘language infiltration’, if you like – as a new lexicon develops to verbally frame the crisis.