Ross Hunter
Ross founded Copylab in 2005 and is now leading the team in the UK and leading the company’s charge into new markets.
More articles from Ross HunterWhen it comes to running a successful quarter-end, where better to start than at the beginning?
It may not be a revolutionary idea, but the key to a successful quarter-end commentary process is the planning—and I love it when a plan comes together.
Composer Leonard Bernstein said, “To achieve great things, two things are needed: a plan and not quite enough time”.
Sounds pretty much like a typical quarter-end to me!
Here are a few ideas that we try to embed with our commentary clients, especially those with larger and more complex processes:
And, the big Q! When is the best time to plan?
We think that starting the planning for next quarter-end is best done when the previous one is still fresh in the mind.
So, do your post-quarter-end debrief, agree on any changes to the process notes (what, you mean you don’t have process notes?) and document it all.
Of course, in the words of Mike Tyson, “Everyone has a plan until they get punched in the mouth.”
But we believe that having a plan is definitely better than not having one!
So when the curveball comes at you, which inevitably it will from time to time, it’ll feel more like a tap from a 30-pound toddler rather than a left hook from a Catskills brawler.
If this has got you thinking about your quarter-end commentary process, do not hesitate to get in touch.